HomeMy WebLinkAboutMinutes Advisory Committee On Community Pride - 05/30/2014 PRIDE Meeting Minutes
May 30,2014
ADVISORY COMMITTEE ON COMMUNITY PRIDE
Friday, May 30, 2014 4:00 pm
Solid Waste Operations 2525 Hygeia I Corpus Christi,Texas 78415
I. Call to Order Time: @4:05 pm
II. Roll Call of Members
Present Absent
1. Bob Copes X
2. Kent Cooper X
3. Frank Franklin X
4. Lily Gonzalez X
5. Paul Gottemoller X
6. Christina Hernandez X
7. Bill Hoelscher X
8. Iris Martinez X
9. Brittney Richerson X
10 Belinda Rocha X
11 Laurie Turner X
12 Kim Womack (Ex-Oficio) X
Other City Staff present : Lawrence Mikolajczyk, Celina Pulcher, Kristina Leal
III. Approval Absences of April 25, 2014
o Motion Frank Franklin,
0 2nd Motion Paul Gottemoller
IV. Public Comment: Please be advised that the Open Meetings Act prohibits the
committee from responding and discussing your comments at length. The law only
authorizes members to make a statement of factual information, recite an existing policy in
response to the inquiry, or advise the citizen that this subject will be placed on an agenda at
a later date. No public comment at this time
V. Business for Discussion and Possible Action:
A. Picky Pete update-Christina/Iris
Christina Hernandez discussed the Picky Pete campaign saying it was currently
being reviewed for copyright infringement and is expected to roll out in the
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May 30,2014
Fall. At this point there is no curriculum but they have been working on
assisting as an initiative from the Mayor. Later in the meeting Kristina Leal,
Chief of Staff for the City of Corpus Christi, arrived at the meeting to give an
update. Kristina stated she had met with Georganne Gasaway, Whataburger,
Dusty Durrill and Dr. Kim Bisell from Windsor Park to discuss the program.
Kristina stated they have been looking into copyright infringements and have
not run into any but still had some processes to go through. Kristina also
discussed the Mayor's desire to have consistency with the program at all of
the schools and that Dr. Bisell would be putting a kit together that could be
taken to the elementaries, about 50 in all. They are hoping to start in August
with the roll out. As a sponsor, Whataburger has agreed to provide wristbands
up to $5,000 and coupons for Justaburgers. There was discussion about
wrapping the Solid Waste Trucks and trash cans but there are other elements
and current programs that need to be considered. Discussion was had about
how it would work in the schools and that the creators wanted it to be really
simple to administer. Bob asked what was the role of the PRIDE committee, in
which, Kristina stated the Mayor thought there could be a recognition award
that is given out to the students. Bob stated the PRIDE committee was ready
to help in any capacity and would help with promotion.
B. Green and Clean Award plans- Laurie/ Frank
Frank Franklin has spoken to Brewsters Street Ice House, and they are not
opposed to considering the award. Bob Copes explained that the last time he
spoke to the Mayor, she suggested changing the frequency of the award to
quarterly. The Mayor felt it would make the award feel more prestigious.
Laurie Turner talked about having spoken with Howard's Barbeque in Flour
Bluff and awarding them for June. The date has been set for June 10th and
they have agreed to be there. Bob brought up changing the frequency of the
award and doing it quarterly. He stated the committee could work on
recipients or vote to do it quarterly. Frank Franklin moved to change the Green
and Clean Award, effective in the 3rd quarter, to a quarterly award. Christina
Hernandez seconded the motion. Motion passed unanimously.
C. Community Outreach Subcommittee Meeting—Bill
Meeting was held but several committee members who had wanted to attend
were forced to cancel. The meeting will be rescheduled.
D. Anti-Litter Ordinance Roll-out and PRIDE involvement— Lawrence Mikolajcyzk
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May 30,2014
Lawrence gave a report on The Wrath campaign and it's roll-out to the
community. The Wrath is the initial attention-seeking campaign and then in
September is the call to action with "Leave It Better Than You Found It".
During the summer, there will be radio promotions to push the mobile app
"Stop The Wrath" and the Anti-Litter Campaign with additional promotions
taking place on the beach. On the beach, large boxes with onion bags have
been made available for people to use. For The Wrath Campaign, there are
some box stores that are interested in participating. The target age is Males
18-34 which were found to be the highest litterers and this is who the app and
promotions target. Bob asked if it was on the Clean City Facebook page and
Lawrence replied it is on all the social media pages, advertising in the Mall and
QR codes are posted everywhere. There is also a movie theater trailer and
posters in the theaters. Lawrence explained that there are benchmarks that
are monitoring and there was a previous survey that was done and is
available. One place to send traffic to is leaveitbettercc.com.
Internally there is also a pledge program with all City Employees that includes
prize scratch-off cards given to those that take the pledge to keep a cleaner
city. This is to encourage city employees to leave it better that you found it
and that It Starts With Us. The committee asked if there were bumper stickers
available to show employees that took the Pledge.
Educator Dawn Stubblefield is also taking some of these things and blending it
in with her curriculum when she takes it back to schools in the fall. Once we
get past The Wrath program, we will roll out on the website tools for
businesses to use and they can also use The Pledge in their own offices.
Lawrence really needs the committee to help push the messages out to the
community and will also help with the radio promotions. In addition, there are
big belly solar powered trash cans that are being utilized that are linked to a
computer to let us know when they are full. Huge amounts of signs that are
being utilized with Parks and Recs that encourages people to keep their butts
for an anti-smoking campaign. We are looking to increase awareness,
increased street sweeping, monitoring of inlets and what runs into the bay.
Lawrence asked for participation in remotes and help in monitoring the inlets.
He is considering we will need to do one clean-up by The Seawall Restaurant
which will require a bit of effort with kayakers and volunteers and monitoring
of available low tides.
E. Schedule for Subsequent Meetings— Bob discussed that in previous meetings
a change in date and time had been discussed but the bulk of the people said
it was fine the way it was so he recommended it stayed the same. Others
agreed that it should just stay the same.
F. Agenda Items for June
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Green and Clean for 3rd Quarter for September, re-evaluate the list
Report from Community Outreach Subcommittee
Anti-Litter Ordinance Update
There was discussion about the 4t" of July Mayor's Celebration and
participation in that. Lawrence also suggested that the PRIDE committee may
want to work on a program that promotes the Committee as well as Anti-Litter
campaign. There was discussion that they may be looking for volunteers for
the 4t" of July event which should be from 4-8pm.
VI. Meeting Adjourn: 5:04pm